SUPERCONNECTORS ARE A NEW CATEGORY OF TRADESPEOPLE BORN OUT OF THE SOCIAL MEDIA ERA.
They are highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. They don’t just meet people for business-card collection’s sake; they understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value.
Superconnector shows readers why it’s time to leave their bad networking habits in favor of a new three-pronged Vision-Execution-Profiting approach. It presents instructive anecdotes and winning strategies from a who’s who roster of superconnectors, revealing how to systematically manage a meaningful professional community and maximize its value.
“You can’t build a successful business without building successful relationships. The authors behind this book are the real deal. They will teach you how to systematically and authentically build a community around you.”
Shark on ABC’s Shark Tank
Scott Gerber is the co-founder and CEO of The Community Company. He is the founder of Young Entrepreneur Council (YEC) and Forbes Councils, and author of the book Never Get a “Real” Job.
Ryan Paugh is the co-founder and COO of The Community Company. He first co-founded Brazen Technologies and then went on to found YEC and Forbes Councils.
“‘Authenticity’ is a new f***ing T-shirt! Networking has become the dirtiest work in business. You have to come to people with rawness—with what your message is.”
“The people who are doing big things in the world, who are authentic connectors … those are the people that tie the service and the ROI piece into the same interaction to get the result they want. And it’s a win-win for both sides.”
“I think about [networking] as someone who’s trying to build a web of relationships that serve a professional goal, and expand that web as efficiently as possible, and leverage it as efficiently as possible, which is why I feel a little dirty even defining it.”
“Real wealth is measured by the community of good people you surround yourself with, who can work together and win together for a lifetime. That type of wealth is immeasurable, and Superconnector provides the tools to get you there.”
JOHN PAUL DEJORIA
Co-founder, John Paul Mitchell Systems and Patrón Spirits Co.
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Whether you’re trying to be the next startup sensation, lifestyle entrepreneur, or industry leader, this book will teach you the unconventional rules for cultivating relationships with the right people to achieve your goals. Hint: It’s more about giving back, and being in service over getting anything in return. Scott and Ryan are masters at this.
Finally, business networking has been redefined for the social networking age. This book is a must-read for those who want to make a difference in today’s world.
If you want to learn how to captains of industry and power brokers build and nurture meaningful relationships, look no further than this book. Whether you’re just starting out as an entrepreneur or in the twilight of your executive career, Scott and Ryan will teach you how to develop top tier social capital.